Whitefish Bay, Wisconsin

2026 Edition · 10 cards · data as of Oct 30, 2026

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  1. Population

    Down 3.0% since 2020.

    14,489

    people, the 65th-largest of Wisconsin's cities and towns.

    Census Population Estimates, 2025. Rank among Wisconsin's cities and towns computed by the Almanac. Sources: Census Population Estimates

  2. The workday

    8 in 10 jobs here go to people who live somewhere else.

    77.9%

    of 2,657 jobs located in Whitefish Bay are filled by in-commuters.

    Census LEHD LODES, 2023. Sources: Census LEHD LODES

  3. Rent

    Median rent is up 35% since the 2005–2009 survey, before inflation.

    $1,335

    a month. Wisconsin's median is $1,087.

    Census ACS 5-year, 2020-2024 (latest), with earlier 5-year windows. Sources: Census ACS 5-year

  4. The seam

    Cross one tract line and median rent doubles.

    A $1,276 gap between neighbors, the sharpest rent edge between adjacent tracts in Milwaukee County.

    • $880 Tract 9
    • $2,156 Tract 401

    Census ACS 5-year, 2020-2024, adjacent tracts compared by the Almanac. Tract estimates carry wide margins of error. Sources: Census ACS 5-year

  5. Room to build

    The median rent is above what local wages can carry.

    $711–$1,066

    is the monthly rent range local workforce wages support.

    • $1,335 median

    Supportable rent computed by the Almanac from 2023 source wage data. Median rent: Census ACS 5-year, 2020-2024. Sources: Computed by the Almanac, Census ACS 5-year

  6. Building

    Most of the housing here is older than 2000.

    • 12 homes permitted, 2022–2025
    • 0% of those were in multifamily buildings
    • 96% of all homes were built before 2000

    Census Building Permits Survey, 2022–2025; Census ACS 5-year, 2020-2024. Sources: Census Building Permits Survey, Census ACS 5-year

  7. Units needed

    Closing the gap would add 0.2–0.5% to the 5,493 homes here.

    10–27

    is the estimated number of missing housing units, from the lowest to the highest of three estimates.

    Range computed by the Almanac from 2023 jobs and household data, using three demand models: 1% of jobs located here, 1% of renter households, and a rate by town size applied to renters. The low end is the lowest of the three and the high end the highest. It is an estimate, not a count. Sources: Computed by the Almanac

  8. Home value

    A median home costs 100% more than Wisconsin's.

    $533,800

    median home value in Whitefish Bay.

    • $533,800 Whitefish Bay
    • $266,500 Wisconsin
    • $332,700 U.S.

    Census ACS 5-year, 2020-2024. Sources: Census ACS 5-year

More from here

ZIP codes in Whitefish Bay