Watertown, Wisconsin

2026 Edition · 10 cards · data as of Oct 30, 2026

ALMANAC
Read it as a page
  1. Population

    Down 1.2% since 2020.

    22,704

    people, the 37th-largest of Wisconsin's cities and towns.

    Census Population Estimates, 2025. Rank among Wisconsin's cities and towns computed by the Almanac. Sources: Census Population Estimates

  2. The workday

    6 in 10 jobs here go to people who live somewhere else.

    64.7%

    of 8,909 jobs located in Watertown are filled by in-commuters.

    Census LEHD LODES, 2023. Sources: Census LEHD LODES

  3. Rent

    Median rent is up 47% since the 2005–2009 survey, before inflation.

    $1,052

    a month. Wisconsin's median is $1,087.

    Census ACS 5-year, 2020-2024 (latest), with earlier 5-year windows. Sources: Census ACS 5-year

  4. The seam

    Cross one tract line and median rent jumps $488.

    A $488 gap between neighbors, the sharpest rent edge between adjacent tracts in Jefferson County.

    • $779 Tract 1015
    • $1,267 Tract 1009

    Census ACS 5-year, 2020-2024, adjacent tracts compared by the Almanac. Tract estimates carry wide margins of error. Sources: Census ACS 5-year

  5. Room to build

    The median rent sits inside what local wages can carry.

    $957–$1,436

    is the monthly rent range local workforce wages support.

    • $1,052 median

    Supportable rent computed by the Almanac from 2023 source wage data. Median rent: Census ACS 5-year, 2020-2024. Sources: Computed by the Almanac, Census ACS 5-year

  6. Building

    Most of the housing here is older than 2000.

    • 209 homes permitted, 2022–2025
    • 49% of those were in multifamily buildings
    • 84% of all homes were built before 2000

    Census Building Permits Survey, 2022–2025; Census ACS 5-year, 2020-2024. Sources: Census Building Permits Survey, Census ACS 5-year

  7. Units needed

    Closing the gap would add 0.4–0.9% to the 9,478 homes here.

    36–89

    is the estimated number of missing housing units, from the lowest to the highest of three estimates.

    Range computed by the Almanac from 2023 jobs and household data, using three demand models: 1% of jobs located here, 1% of renter households, and a rate by town size applied to renters. The low end is the lowest of the three and the high end the highest. It is an estimate, not a count. Sources: Computed by the Almanac

  8. Home value

    A median home costs 17% less than Wisconsin's.

    $222,100

    median home value in Watertown.

    • $222,100 Watertown
    • $266,500 Wisconsin
    • $332,700 U.S.

    Census ACS 5-year, 2020-2024. Sources: Census ACS 5-year

More from here

ZIP codes in Watertown